How To Engage Brokers to Drive Innovation

As you may know, DOLE® Soft Serve is manufactured and marketed by Kent Precision Foods Group. We want to share an exciting company-wide initiative that furthers our commitment to serving the needs of not only our customers, but our customers’ customers.

At Kent Precision Foods Group, we regularly gather insights from leading foodservice research groups and organizations to stay ahead of flavor, consumer and industry trends. A focus on what’s coming next has helped us evolve our business with more innovative products and processes that benefit everyone who interacts with our company and brands.

That’s why we have formed the KPFG Insights Foodservice Broker Advisory Board. The board includes a regional cross section of industry leaders with extensive experience, drawn from the country’s top brokers, including:

  • Al McGarity – Gilbert Foods
  • Phil Schmidt – Floyd B. Case Inc.
  • Elizabeth Klingman – Acosta
  • Ed Brink – Herspring-Gibbs
  • Kyle Moen – Synergy Enterprises
  • Dori Bilbrey – Menu Marketing

By more directly engaging with the broker community, we hope to gather industry insights, learn more about competition, discover cross-merchandising opportunities, test promotion ideas, identify product gaps, ideate on new products, and collect operator feedback, including overall business insights and trend impact. KPFG will use this information to serve as a source of market intelligence for the entire foodservice industry and to create future product and marketing plans for our brands.

The KPFG Insighters Foodservice Broker Advisory Board meets every six weeks via conference calls and at least twice a year face to face. Input from the first meeting, held in November, is already being incorporated into the KPFG Foodservice plan for 2016.

For more information about the Broker Advisory Board or about KPFG, please visit precisionfoods.com.

10 Berry Punny Raspberry Jokes

Sweet, flavorful and a favorite of all ages, DOLE® Raspberry is a unique soft serve that satisfies customer cravings with mouth-watering sensation. While it’s just one of our 6 fruit flavors ramping up for the summer, today we honor it through corny jokes that are always in season.

What do you call raspberries playing the guitar?
A jam session.

What do you call a sad raspberry?
A blueberry.

What did one raspberry say to the other?
If you weren’t so sweet, we wouldn’t be in this jam!

What do you call a raspberry that uses foul language?
Berry Rude.

What did the doctor tell the patient with the raspberry growing out of his head?
Just put some cream on it.

What do you call a raspberry who got stepped on?
Toe Jam.

Where did DOLE® Raspberry and Vodka meet?
A mixer.

How were Raspberry and Milk introduced?
“Raspberry, Milk, shake!”

How did Smoothie’s parents get engaged?
Raspberry confessed to Banana, “We blend well together.”

How many raspberries are in a slice of fruit pi?
3.14

 

For more information about DOLE® Soft Serve, visit our product catalogContact us for ordering information.